EETech Announces Krister Haggstrom as Vice President of Digital Presence and Data
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EETech Announces Krister Haggstrom as Vice President of Digital Presence and Data


Jan 3, 2024

EETech Announces Krister Haggstrom as Vice President of Digital Presence and Data

[Boise, ID] – EETech Group, the leader in the electronics industry media community, data insights, and digital transformation has announced the appointment of Krister Haggstrom as Vice President of Digital Presence and Data. Krister’s responsibilities will include the operations and sales of two divisions at EETech, Digital Presence and Data.

Mr. Haggstrom brings decades of electronics industry experience to the role. He is an accomplished professional with a proven track record in strategic sales and digital solutions. His career showcases a wealth of experience, including leadership roles in driving sales initiatives and contributing to the success and growth of organizations.

Previous roles include Chief Digital Officer at PEI-Genesis, leading a new Global Digital Business Unit focused on Digital Marketing, E-Commerce and their Redistribution Sales Division, Vice President of Sales for EMEA & Asia Pacific at Digi-Key Corporation, playing a pivotal role in growing the business by almost 20% CAGR (Compound Annual Growth Rate) and building local infrastructure in key regions, and various Leadership roles at Future Electronics both in USA and Europe.

“I am honored to join EETech, a company at the forefront of digital innovation,” said Haggstrom. “I look forward to leveraging my experience to contribute to the continued success and growth of the team. Together, we will redefine how businesses leverage data and digital presence for success.”

“We are delighted to welcome Krister to the EETech family,” said Martin Chatterton, CEO of EETech Group. “His extensive experience aligns seamlessly with our vision for the future. His proven leadership will undoubtedly contribute to our continued success. As we strive for excellence in the digital realm, Krister’s insights will be invaluable in driving our sales strategy forward.”

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