Our comprehensive suite of SaaS and media solutions is purpose-built for leaders across the electronics industry. We deliver engagement, conversion, and intelligence through our communities, technology platforms, and data products.
Research products months before they reach production
Select components amid volatile inventory
Want to purchase through digital platforms and make informed decisions quickly
Obtain data validation prior to prototyping or investing deeply into a design
Need help implementing solutions
Validate market data for the right product for the right use cases
Lack of visibility to global market and competitors
Supply chain issues pushing engineers to competitive products
Staffing issues to move forward digital strategies
Want to “own” the customer relationship (eCommerce)
Manual systems and technical debt make it difficult to scale
Challenges in inventory purchasing and buying the right products
Supplier loyalty as constant fight for margin
Bad decisions leading to increase in non-moving inventory
Marketplace model to expand suppliers and serviceable markets
Global supply chain issues, unable to complete builds, creating excess inventory
Lack of data to make intelligent choices when it comes to product selection and alternative parts
Buying components direct from suppliers vs buying through distribution
E-commerce offerings on excess inventory
Research backed strategy is the key to success. For years, our insights have shaped the industry’s understanding of an evolving customer base. Whether you target students, hobbyists, or professionals, we know what your customers are looking for and how to make sure they find it.
View StudiesOur core values are at the heart of all that we do. They are integrated into our daily work lives and remind us that our customers always come first; the last thank you should always come from us.